Pharma Marketing 101
A flexible self-paced program, that equips pharma professionals with the essential concepts and tools behind pharmaceutical marketing and brand thinking.
Learn From Industry Leaders & Experts
Senior Strategy Consultant / Digital Therapeutics Advisor / University Lecturer

Lamia Baha is a pharmacist and senior strategy consultant with over 12 years of experience in digital health solutions and the pharmaceutical industry. Her expertise spans multiple markets and therapeutic areas, empowering companies to leverage technologies across the patient journey. One of her key areas of interest is digital therapeutics, which represents a transformative shift in modern medicine.
Brand and digital strategy implemented in 16 countries and 15 therapeutic areas
Poster Accepted for Presentation: Innovations in Digital Therapeutics — ISPOR Europe 2024
Founder of PHARMSHARE Podcast & Content Series (2023), recognized for wide industry impact (50k+ views within 6 months)
Frequent speaker at international university conferences (2023–2025)
Speaker at TEDx (Future of Medicines, 2023)
PHARMSHARE
“Provides advisory services to the pharmaceutical industry with a focus on digital therapeutics.”
“Lecturing on digital therapeutics, healthcare technologies, and medical information in the pharmaceutical industry.”
Faculty of Pharmacy, University of Algiers 1
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